Category: Tourism Marketing
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7 Steps to Building a Successful Marketing Plan
A marketing plan is one of the most important strategic planning resources that a company can have. Your marketing plan should be simple, but it should define your goals, audience, budget, and brand awareness activities. Without a solid strategy in place, companies may fall into individual tactics-focused traps. If you want a powerful marketing plan…
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Social Media Image Size Cheat Sheet
When a user visits your social media page, as an individual or a business, the first thing they’re going to notice is your cover photo. Make those photos count on desktop, tablet, and mobile by resizing your images correctly! Make your social platforms visually more appealing with these tips!
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Social Media and Tourism
Social Media Marketing is essential for every business, service and professional. Its importance in a content marketing strategy is key to the success of future business. Companies are rethinking their social marketing budgets and online campaigns in hopes to catch up with other business who took their social marketing serious several years ago.…
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Social Media Marketing Works!
We are often questioned about the value of Social Media Marketing by professionals and business owners. They all typically want an answer about whether there is any value in investing their time or money into including these strategies into their current marketing. What’s the Return on Investment (ROI)? When am I going to see a…
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How Social Media is the New SEO
There is so much information online in respect to what does and doesn’t affect your websites search rankings. In this article we discuss the role that social media can play in your SEO efforts, as well as the importance of following Google recommendations when building a website. The importance of your business being found online should…