With 80% of web searchers ignoring paid results, you can no longer rely on PPC advertising alone to boost traffic to your site. It’s become more important than ever to work on increasing organic traffic.

31-must-know-video-marketing-stats

Content is king if you don’t know by now. Video marketing is the current king of content. It is important to provide cutting-edge content that will show your brand as an innovative, forward-thinking product. Don’t you think you believe us? Well here at hyper fine, we’ve put together a list of the most important video marketing stats you need to know to help you release the content’s future for video marketing.

Who is using video? The figures in this infographic segment were intended to show you who exactly watches online video. This will help you understand the huge number of potential buyers that can be drawn to your product and connect with them.

The stats section on user interaction will help you understand how video is used by your potential customers. It shows the level of confidence that video can have on potential customers as well as the psychological impact that videos can have.

Check out these 10 Steps for creating great content. The following infographic is your ultimate visual guide to the epic content cycle. It will assist you in creating content that’s ten times better than the competition. So here they are, the 10 steps you must follow to “10X” your next post:

Quality content is the backbone of any brand that wishes to establish a strong presence over the Internet. Your content marketing strategy defines your success to a large extent as it’s the prime fuel for brand building, lead generation and sales.

Here are some stats that show why having a content strategy is inevitable in 2017 and the years to follow.

Continue reading “Why Marketers Must Take Content Marketing More Seriously?”

simple-twitter-analytics-tips-to-immediately-improve-your-engagement

 

Three out of five followers made a purchase based on something they saw on their Twitter feed. See the infographic below to know how your company can get profitable results using this social media platform.

Social Media is a great way to engage with friends, fans and followers. The problem is when a negative comments is added to the post. We have all seen them! Do you hide them, delete them, argue with them? This infographic helps guide you through the options.

 

More and more companies are realizing the potential social media marketing has for their businesses. Whether you are just getting started using social media for your brand or are well versed in the space, it can be hard to determine which steps will lead to measurable results, and everyone will make mistakes.

Real Estate Professionals

Over the past few years real estate professionals have become very aware that they must have a social media presence to stay in the game. However, many of them are struggling with the process and many are making the same mistakes. It isn’t just realtors who are challenged with their online marketing attempts. Businesses in general are encountering the same difficulties.

Continue reading “Mistakes Real Estate Professionals Make on Social Media”

marketing tip blog

 

If you want to use Social Media Marketing as part of your business marketing campaign then you must add a social element to be successful. Social platforms are designed with the user in mind, and the days of posting product and advertisements are over.

Continue reading “10 Social Media Marketing Tips”

elearning

Set off by the global pandemic of Covid-19, the e-learning industry is rapidy expanding not only in educational institutes, but in the business enviroment as well. 

The infographic provided below are eight online trends that were created by e-learners in 2020.They include engagement, interactivity, convenience and mobile accessibility among other key features.

 

Online events require planning and execution and Marketing plays a major role in the success of the event. The goal is to get as many registrants as possible, but that does not guarantee that they will attend the event.

Follow the infographic to determine the most important metrics you should be looking at to help guide you through your next Online Event

 

Continue reading “6 Key Metrics For Breakthrough Online Events”

Improve Your On-Page SEO with These 50 Tips

SEO stands for Search Engine Optimization, which basically means that the more SEO-compatible a page is, the more likely it is to show up in search engines. 

The reason SEO is so important for new businesses and websites is that it brings potential clients to your website and asserts your authority as the top players in your industry. 

There are two different ways in which the optimization of a page can be improved. The first is on-page SEO (which includes keywords in the actual content of the page) and off-page SEO (which can improve the number of backlinks on other web pages that link back to your website).

Whether you’re getting into writing web content for your own website or blog, or trying to understand what your digital team is getting at when they talk about SEO, this infographic can help you a lot with understanding the nature of on-page SEO and how it can help the ranking of a web page on Google and other search engines.

Future-of-video

Videos are an integral part of our lives. From TV commercials to Facebook Live and Watch Party, we devour all content passed our way through the multimedia platform.

And today, the videos have taken over the marketing world as well! In the Infographic below, take a look at some statistics related to video and marketing so those who have not yet embraced the trend do it soon or risk being left behind.

10-marketing-trends-predictions-from-experts

Marketing trends come and go as quickly as you can say “another Google algorithm update?” New technologies and platforms are always exploding onto the scene.

That’s why it’s so important to stay on top of marketing trends. If you don’t keep up, you get left behind.

And what better way to stay on top of the trends than by asking some of the best marketers in the biz for their thoughts and what we should pay attention to in 2020. Have a look below!

 

 

19-mistakes-to-avoid-when-launching-an-e-commerce-site

If you are about to launch an eCommerce website, then you need to remember a few things before you go online. Creating an eCommerce website is indeed a tough challenge, but the cycle does not end simply with designing and building it. To name a few, you do need to get your domain name right, have a digital marketing strategy and add relevant content (product description etc) to your site.

No-one in the existing world can deny the importance of digital marketing. Digital marketing has become an integral part of the business for its clients over the last few years. It’s easy to say that time runs very fast against you if you don’t plan on adopting any digital marketing strategy for your business.

As the internet has become the backbone of everything, we can not deny the importance of digital media. Unless you have an exceptional digital marketing plan for your company, building a website or running some misguided advertising campaign is no longer enough for the growth of the business.

Facebook has billions of active monthly users. These users form a traffic stream that marketers can’t ignore. But, to reap the full benefits of this traffic, a brand or individual needs massive Facebook following. Nevertheless, getting more followers on Facebook is not easy due to stiff competition from other users. That’s why experts have researched and come up with information that helps people get more followers on Facebook. This infographic shares this information in a summarized way.

Continue reading “How To Get More Followers On Facebook”

video-marketing-stats

Video marketing is critical to getting more visibility and development from brands and businesses. Statistics show that online video will account for over 82 per cent of internet traffic by 2022. It is important that brands and corporations now get involved before it’s too late.The most popular way of using video is to promote social media but video can be used for a variety of marketing purposes. Studies also show that video increases 157 percent of the website’s organic search traffic.

social-media-image-sizes-cheat-sheet-2020-complete

With social media’s rapidly changing nature, picture sizes go hand in hand with this trend. It is vital to keep up with, and adjust to, the dimensions provided by each channel (Facebook, Instagram, Twitter, Pinterest, YouTube and blogging sites). Using the wrong dimensions will only negatively impact your posts.

The need for a strong presence in social media will only grow by 2020, which is why you need to continuously learn and adapt to social media demands. The perfect social media picture sizes vary from platform to platform. This infographic shows the different dimensions that each platform needs and helps you meet all your needs for posting on social media!

7-steps-to-building-a-successful-marketing-plan

A marketing plan is one of the most important strategic planning resources that a company can have. Your marketing plan should be simple, but it should define your goals, audience, budget, and brand awareness activities. Without a solid strategy in place, companies may fall into individual tactics-focused traps. If you want a powerful marketing plan to be developed.

New websites are on the rise and how from the very beginning of the New Year! This automatically results in more online competition. It is time that website owners, marketers and online merchants start investing in SEO & get hold of better content marketing strategies. When talking about SEO trends, people in business must not forget the importance of a robust SEO strategy. Following the correct SEO trends can help in updating the websites accordingly. Continue reading “10 SEO Trends That Need Attention”

6-steps-to-a-successful-web-design-process

A well-planed and efficient process is vital to remain competitive in any field, and the same holds true in web design. As visual communications, web designers believe that online success goes beyond the usual complex algorithms, code, and systems:

Content Marketing Stats & facts

If you’ve ever done content marketing, you know it can be as testing as climbing a mountain peak. Every step of the way is a challenge. Let’s update ourselves together on the content marketing facts of 2019. The more content you put out there – the better for you! 

how-to-perfectly-optimize-your-website-for-google

Search Engine Optimization is one of the unique ways of propelling content on the internet.However, when it comes to optimizing your website for Google, then you need a new play. URLs, on the other hand, can be an underrated asset on web pages. Not only do URLs provide crucial information but they also offer additional keyword search results.

Generally, the infographic explains exclusive ways of how you can improvise and optimize your website. Nonetheless, URLs form a part of an ad. Given that they provide results once a keyword search has been initiated, then one unique way to correctly optimize your website for google is by optimizing your URLs for SEO.

10-steps-to-generating-epic-blog-posts

It seems like just about every blogger has said it at one point or another. Content is king. Bill Gates understood this in 1996 and today it has become synonymous among content marketers. But with so much competition, people aren’t focusing on generating just any content. They want to create epic content. It’s the holy grail of the blogosphere — highly sought after but rarely achieved. Epic content is the content that rocks a reader’s world.

It gives them hope, solves their problems, and strengthens the trust they have for you. Creating it, though, feels like mission impossible for most bloggers — just beyond the reach of all but the most accomplished writers. But in reality, you don’t need to be a Shakespearian to create truly remarkable blog posts. All you need is a reliable process. One that can be followed over and over to create blog posts that kill the noise and rescues your readers from pain and frustration.

OP SECRETS TO MAKE YOUR VIDEO MARKETING SUPER SUCCESSFUL

The inclusion of a video as a tool in their marketing campaign is one surefire way that many brands have discovered by which they can amass views and attract customers to their business. It is, therefore, no secret that video campaigns are the most powerful way, next to an effective Web Design, for businesses to get their clientele’s attention and thus to increase their sales.

how-do-i-start-a-fundraiser-on-facebook

With over 2 billion active monthly clients (450 million of them linked to non-profit pages), it may seem like Facebook is an simple place to search for your organization’s prospective donors and other followers.

But Facebook can be a mystery to many non-profits. Do we need to use it to increase cash? Is this really working? Will it take too much time for employees to figure out? Must we spend hundreds of bucks on advertisements? Here are some tips to help you out! 

12-types-of-video

If you’re reading this, you probably already know that video is an important part to accelerating the journey from prospect to customer. And you probably know that video is more than just a top-of-funnel asset, more than a brand awareness tool, and that consumers are craving video content more than any other type.

how-to-start-a-blog

Learning how to start a blog is nowadays pretty simple and doesn’t require any technical or web development experience like it used to years ago. In fact, it is easier than you can imagine. Even though, most people don’t know where to start. If you are one of them, you may feel like starting a blog is tough task. But there is no need to worry. We have prepared this easy-to-follow guide where we’ll show you what the options are and how to start a blog of your own.

55-features-every-small-business-websites-must-have

The success of your business rides on many things. Beyond the product or service you sell, establishing yourself as an online force to be reckoned with can go a long way towards building your customer base and earning their patronage. If you think of your website as a marketing blueprint, the importance of certain features immediately rise to the fore.

7-useful-tips-to-engage-audience-with-live-videos

 

With such a declining organic reach, dwindling attention spans and ever-changing social media and search algorithms, getting more eyeballs on your social content and keeping them there is becoming more and more difficult with each passing day. Online marketers are looking for ways to keep their audience engaged.

When we think of social media, Instagram stories, Snapchats, and endless Facebook scrolling often comes to mind. Yet according to the Pew Research Center, 77 percent of workers report using social media while at work. While this data may lead you to believe that worker productivity has been hindered by Pinterest and its cousins, there are actually a handful of surprising reasons why social media plays an important role in the workforce.

It’s not whether social media in the office is good or bad; rather, it’s how employees use it. This article will delve into the pros and cons of social media in the workplace and share a list of suggested company policies to ensure it is used in the best way.

Productivity online depends a lot on your strategy and the tools you use. When you are managing multiple social media accounts for numerous clients, it’s important to be well organized and efficient with your time and part of that comes down to these productivity tools and apps: social media scheduling tools; graphic tools; presentation tools; website builders and much more. Continue reading “Productivity Tools- VISME and OneUp App”

the-psychology-of-social-media-why-we-like-comment-and-share

60% of women admitted being addicted to social networking sites. 56% of users shared that they were afraid of missing something important online. It was also estimated, in another research, that an average person spends approximately 135 minutes per day on social media.

The reason why people want to go online, and share something, lies in the psyche of letting others know of one’s real self, and staying connected with the rest of the world, especially friends and family. But there are many drawbacks to this dependence as well. Users often find their self-esteems suffering in the process. Therefore, it is important to cut down the usage of these sites.

Continue reading “The Psychology of Social Media”

a-small-business-guide-to-facebook-video-marketing

Facebook video can be an excellent way to engage with your customers and introduce yourself to new leads. Follow these tips to learn how to make the most out of the medium on a budget.

Continue reading “A Small Business Guide To Facebook Video Marketing”

 Projects10-most-versatile-fonts-every-designer-should-own

Fonts are one of the most crucial aspects of design. Using the right font brings order to the design and helps deliver the message without chaos or confusion. The versatility of fonts is important to keep brand’s message consistent across screens. Check out these fonts for your next project.

seo for ecommerce

The goal of an e-commerce site is to be visible, in order to obtain traffic, and thus, boost its conversion rate. Obviously, Magento Ecommerce Agency or ecommerce Development Company teaches us on a large number of parameters to be taken into account when proposing its products on the market: the price of the product, its availability, the demand of the market, the presence of competition, etc.

Nevertheless, here, it will be question of SEO: what is the interest of optimizing, on a technical level, the structure and the contents of its site? Continue reading “SEO for E-Commerce Website-Savvy Tips to Consider”

how-to-get-the-most-out-of-instagram-for-your-small-business

Instagram isn’t just a place for pretty pictures. If you have a burgeoning small business, this social media platform can be an excellent tool to connect with influencers in your industry, share a behind-the-scenes glimpse at your company, and show off your products and services. With more than 1 billion active Instagram accounts—500 million of which are active every day—Instagram is a great place to connect with current and potential customers. Eight in 10 Instagram accounts follow a business and more than 200 million users visit at least one business profile every day.  Read on to learn more about Instagram for businesses.

why-should-you-use-facebook-for-your-business

Facebook is massive, and getting bigger everyday. It currently has over 2 billion users, far surpassing other social media networks. 66% of these users return to Facebook daily, so if you want to reach and engage with new audiences it’s a huge opportunity.

how-businesses-use-instagram-stories-30-case-studies

Video is a powerful marketing tool, but when you mix video and images with Instagram, it’s even more powerful! Instagram stories has become a great way to deliver a behind the scenes peak at new products, events or services that your audience can really relate to. 

4 Reasons Your Business Needs A Blog

In today’s technological world, the market has become increasingly competitive with more and more companies trying their best to grab some of the online business that’s out there. Even if you offer the best service in town along with a high-quality product, you need to get your name known and build up a reputation online. One of the best ways to do this is to keep up with the trending need for online videos.

online marketing

There is much more to being online than having a website. While a website is the place to start, it is no longer enough to rely on a website alone. Business must develop a digital online presence that includes much more.

Continue reading “The 4 Pillars Of Creating An Online Presence”

SEO: Why Creating Long-Form Content Is Great For Your Strategy

Content is key. Creating awesome content is vital to your SEO marketing strategy. This is why it’s one of the most important factors for ranking high on search engines. If your content is poor, it won’t get a lot of traffic, shares, or backlinks, all of which are important in determining your site’s ranking.

small-business-guide-to-facebook-advertising

Facebook ads are used by over one billion people every month. But if your business doesn’t have a large marketing department, where do you start?

This infographic provides small business owners an easy-to-follow, step-by-step plan to set up and run your Facebook ad campaign. It provides a straightforward introduction to some of the website’s more specific requirements, and some handy advice on how to tweak for your particular business.

number-of-social-media-users

Social networking remains the most commonly sought online communication globally. Its growth has exceeded expectations over the last few years. Facebook remains the front runner in social media usage and currently boasts 1.55 billion online users across the world. Having launched in 2004, Facebook is expected to grow by 132 million users in 2018. Other platforms including Twitter, Instagram, Pinterest and Google+ are close contenders with millions of active users growing annually.

70-features-every-small-business-website-must-have

Your website is your most valuable marketing asset. For any new lead that sparks an interest in your business will look for your website to find further information about your product or service. A website that looks great and nurtures your leads through their buying journey will work for you on autopilot 24/7

Continue reading “70 Features Every Small Business Website Should Have”