Videos are an integral part of our lives. From TV commercials to Facebook Live and Watch Party, we devour all content passed our way through the multimedia platform.
And today, the videos have taken over the marketing world as well! In the Infographic below, take a look at some statistics related to video and marketing so those who have not yet embraced the trend do it soon or risk being left behind.
Video marketing is critical to getting more visibility and development from brands and businesses. Statistics show that online video will account for over 82 per cent of internet traffic by 2022. It is important that brands and corporations now get involved before it’s too late.The most popular way of using video is to promote social media but video can be used for a variety of marketing purposes. Studies also show that video increases 157 percent of the website’s organic search traffic.
Content is king if you don’t know by now. Video marketing is the current king of content. It is important to provide cutting-edge content that will show your brand as an innovative, forward-thinking product. Don’t you think you believe us? Well here at hyper fine, we’ve put together a list of the most important video marketing stats you need to know to help you release the content’s future for video marketing.
Who is using video? The figures in this infographic segment were intended to show you who exactly watches online video. This will help you understand the huge number of potential buyers that can be drawn to your product and connect with them.
The stats section on user interaction will help you understand how video is used by your potential customers. It shows the level of confidence that video can have on potential customers as well as the psychological impact that videos can have.
The inclusion of a video as a tool in their marketing campaign is one surefire way that many brands have discovered by which they can amass views and attract customers to their business. It is, therefore, no secret that video campaigns are the most powerful way, next to an effective Web Design, for businesses to get their clientele’s attention and thus to increase their sales.
If you’re reading this, you probably already know that video is an important part to accelerating the journey from prospect to customer. And you probably know that video is more than just a top-of-funnel asset, more than a brand awareness tool, and that consumers are craving video content more than any other type.
With such a declining organic reach, dwindling attention spans and ever-changing social media and search algorithms, getting more eyeballs on your social content and keeping them there is becoming more and more difficult with each passing day. Online marketers are looking for ways to keep their audience engaged.
With 80% of web searchers ignoring paid results, you can no longer rely on PPC advertising alone to boost traffic to your site. It’s become more important than ever to work on increasing organic traffic.
If you are thinking about adding Instagram TV to your online marketing strategy, this infographic will help you out.
Video is a powerful marketing tool, but when you mix video and images with Instagram, it’s even more powerful! Instagram stories has become a great way to deliver a behind the scenes peak at new products, events or services that your audience can really relate to.
Having a good marketing strategy is crucial to the success of any business. Nowadays, digital marketing is hands down the best way for businesses to thrive and attract more clients. Video marketing, on the other hand, seems to be an essential aspect of companies’ marketing techniques in recent years.
Twitter is a powerful marketing tool for business. When it is used properly Twitter can spread your brand, build strong connections and generate leads. However, if you have limited followers, your business will not be able to benefit from everything this powerful platform has to offer.