Improve Your On-Page SEO with These 50 Tips

SEO stands for Search Engine Optimization, which basically means that the more SEO-compatible a page is, the more likely it is to show up in search engines. 

The reason SEO is so important for new businesses and websites is that it brings potential clients to your website and asserts your authority as the top players in your industry. 

There are two different ways in which the optimization of a page can be improved. The first is on-page SEO (which includes keywords in the actual content of the page) and off-page SEO (which can improve the number of backlinks on other web pages that link back to your website).

Whether you’re getting into writing web content for your own website or blog, or trying to understand what your digital team is getting at when they talk about SEO, this infographic can help you a lot with understanding the nature of on-page SEO and how it can help the ranking of a web page on Google and other search engines.

10-marketing-trends-predictions-from-experts

Marketing trends come and go as quickly as you can say “another Google algorithm update?” New technologies and platforms are always exploding onto the scene.

That’s why it’s so important to stay on top of marketing trends. If you don’t keep up, you get left behind.

And what better way to stay on top of the trends than by asking some of the best marketers in the biz for their thoughts and what we should pay attention to in 2020. Have a look below!

 

 

19-mistakes-to-avoid-when-launching-an-e-commerce-site

If you are about to launch an eCommerce website, then you need to remember a few things before you go online. Creating an eCommerce website is indeed a tough challenge, but the cycle does not end simply with designing and building it. To name a few, you do need to get your domain name right, have a digital marketing strategy and add relevant content (product description etc) to your site.

14-digital-marketing-predictions-for-2020

No-one in the existing world can deny the importance of digital marketing. Digital marketing has become an integral part of the business for its clients over the last few years. It’s easy to say that time runs very fast against you if you don’t plan on adopting any digital marketing strategy for your business.

As the internet has become the backbone of everything, we can not deny the importance of digital media. Unless you have an exceptional digital marketing plan for your company, building a website or running some misguided advertising campaign is no longer enough for the growth of the business.

70-features-every-small-business-website-must-have

Your website is your most valuable marketing asset. For any new lead that sparks an interest in your business will look for your website to find further information about your product or service. A website that looks great and nurtures your leads through their buying journey will work for you on autopilot 24/7

Continue reading “70 Features Every Small Business Website Should Have”

 

 

 

Most website owners have no idea where to begin to discover ways to generate trouble-free traffic to their website. In fact, when first starting out, it might seem like a huge mystery and an impossible task to build a devoted audience because enough visitors aren’t finding your site.

Continue reading “3 Strategies That Guarantee Trouble-Free Website Traffic”

Quality content is the backbone of any brand that wishes to establish a strong presence over the Internet. Your content marketing strategy defines your success to a large extent as it’s the prime fuel for brand building, lead generation and sales.

Here are some stats that show why having a content strategy is inevitable in 2017 and the years to follow.

Continue reading “Why Marketers Must Take Content Marketing More Seriously?”