Facebook-Cover-Videos

Facebook has recently announced that they are testing some Business Pages and allowing them to use videos as cover images. Any thoughts?

As an online and social media marketer, for almost a decade, I have seen more changes on Facebook Business Pages than on any other social media platform. I will admit that the majority of those changes have had me banging my head on my keyboard at times. However, I am excited about this change. (P.S. – Remind me that I said this in a couple of months!) 

Continue reading “Is Your Business Ready for Facebook Page Cover Videos?”

Interview-Questions-When-Hiring-A-Social-Media-Manager

Your business is crazy and you have identified that online marketing and social media management is a much bigger job then you or your internal staff can handle. You are contemplating looking outside your business for a social media manager or an online marketing company to take on the responsibility. Where do you find someone and how do you know if they are the best person for the job? 

Tips-To-Start-A-BlogAll the buzz online is about Blogging! As a business owner you have heard it, thought about it and then placed it on the back burner in your marketing strategy. It’s time you reconsider. Our clients often indicate that they KNOW they need a blog, but are not sure how to begin. Here are some tips and tools to help you get going with blogs.

4-Reasons-You-Need-A-Content Strategy

A content marketing strategy is critical for implementing a successful online marketing campaign. A well-thought out plan can elevate your digital marketing and take your business to a new level. It is worth the time to develop and document your content strategy.

5 Questions To Ask Before You Run A Facebook AdDon’t waste your time on Facebook Ads if you don’t have a strategy. So many businesses spend money on these adds with no clearly defined goals. You might as well just throw your money out the window of a speeding car. If you don’t have a clear plan you will see little results. Take some time to ask yourself a few questions before you begin!

5 Questions To Ask Before You Start A Facebook Ad Campaign

In this infographic, we are going to go through visual social Media and visual content marketing statistics you should know in 2017. Some of the interesting statistics about visual content marketing are following: 85% Facebook videos are watched without sound. 55% Marketers consider Facebook their major marketing platform. 74% Internet traffic will be represented from videos content at the end of 2017. Landing pages with video lead to 800% more conversions

Continue reading “Visual Content Marketing Statistics You Should Know In 2017”

8-helpful-Instagram-Tips-for-Business

Instagram can be a powerful social media platform for marketing your business. More and more companies are signing up for accounts and adding Instagram to their social media marketing campaigns. 

Instagram is the perfect platform to show off great products and services. When used effectively it will help you connect with new customers and clients, build an online network, promote your other social media sites and best of all increase sales.  

These Instagram tips will help you get off on the right foot with your marketing.

Improve Your Facebook reach

One of the biggest struggles for businesses and social media marketers today is how to manage the results of Facebook’s declining reach. Many companies, large and small, have had a crushing blow over the past several months as they’ve watched their content posts reach an all-time low. We have seen some abandon their Facebook Business pages and head to other social media platforms. 

BUT WAIT… before you give up on your Facebook marketing consider this.

“Worldwide, there are over 1.79 billion monthly active Facebook users which is a 16 percent increase year over year. (Source: Facebook as of 11/02/16) What this means for you: In case you had any lingering doubts, statistically, Facebook is too big to ignore.” – Zephoria Digital Marketing

At cktechconnect inc. we use these effective strategies to successfully improve Facebook reach.  Yes, it’s possible. We recommend you consider these ideas before you desert your Facebook Business page and leave it in the worldwide wasteland.  

Continue reading “Strategies to Rock Your Facebook Reach!”

Twitter is an effective marketing tool for both small and large business. Whether you are marketing to your local community, or hoping to make connections worldwide, Twitter is an effective platform to help you reach your target audience.

Many brands appear to be including Twitter in their arsenal of social media sites, but many remain struggling with how to use it correctly. Mastering your business marketing on Twitter in 2017 should be a priority in your online marketing approach. Continue reading “15 Twitter Tips You Can’t Ignore”

4-Marketing-Trends-You-Can't-Ignore-In-2017-cktechconnect

It’s the perfect time of year to examine your marketing methods. Certain online marketing patterns have emerged over the past year and there is nothing more energizing than putting together some fresh ideas to take advantage of what these strategies can offer your brand.

In spite of the fact that it can be difficult to incorporate new ideas into your marketing strategy, it is the perfect time to take your business to the next level in the digital world.

I have put together some Marketing-Must-Dos you should consider. Don’t feel you need to incorporate all of them at once. Take your time and evaluate which strategies best match your business, your time and your budget.

Just incorporating one of these suggestions into this year’s marketing can take your brand to the next level!

  Continue reading “4 Marketing Trends You Can’t Ignore in 2017”