social-media-cheat-sheet

When a user visits your social media page, as an individual or a business, the first thing they’re going to notice is your cover photo. Make those photos count on desktop, tablet, and mobile by resizing your images correctly! Make your social platforms visually more appealing with these tips!

Google-My-Business-Posts

If you haven’t already claimed your Google My Business listing (GMB), you should do so immediately. In doing so you can take advantage of a free tool from Google that will spread your brand and drive traffic to your website.  Once you  claim your business on Google, you will be able to take advantage of GMB posts.

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Claim-Your-Google

Google has good news for professionals. Google typically required business listings to have a physical address.  Individuals working from a home office or servicing client’s at their location can now claim their listing. This is great news for non-profits, service groups, real estate agents, consultants, online marketers, online sales and individuals whom provide their services from a home office or at a clients home or location.

It is now possible for professionals and service providers to claim their Google My Business and take advantage of all the possible marketing options available. 

google-analytics

Google Analytics is a powerful tool that allows you to drill deep into every interaction the outside world has with your website. You can use it to discover who your visitors are and what they like doing, then adjust your site to optimize it’s performance. It may seem complicated at first, but with these tips and some practice, you’ll soon be a Google Analytics master.

 

 

Claim-Google-My-Business

Google offers a FREE tool that can help local business stand out. “Google My Business” (GMB) allows you to manage how your business information appears across Google, including Search and Maps. GMB is an online dashboard designed to streamline the management of business information across multiple Google properties. This marketing tool allows you to interact with customers new and old and tell them the story of your business.

Google reports that “businesses that verify their information with Google My Business are twice as likely to be considered reputable by consumers.”

 

More and more companies are realizing the potential social media marketing has for their businesses. Whether you are just getting started using social media for your brand or are well versed in the space, it can be hard to determine which steps will lead to measurable results, and everyone will make mistakes.

Social Media is a great way to engage with friends, fans and followers. The problem is when a negative comments is added to the post. We have all seen them! Do you hide them, delete them, argue with them? This infographic helps guide you through the options.

Contant Marketing Your Followers Will Love

“How do I know what kind of content to post?” This is one of those most asked questions during our social media platform training and consultation sessions.

The business and professionals who are working hard ensuring they follow social platform etiquette are often challenged with coming up with content that their fans and followers will find engaging and informative.

However, when you understand what type of content people love, it becomes easier to discover and create posts. 

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20 Social Media Post Ideas

Twenty Social Marketing Posts! – Every business owner attempting to use social platform marketing knows how difficult it can be to find great content for their posts. It can be very time consuming to come up with enough content to ensure your posts are consistent and engaging.

Remember, to be successful with your social marketing only 20 percent of your posts should be direct advertising or product related posts. What that means is, 80 percent of your content should be a variety of posts that your followers find entertaining, thought-provoking and informative. 

Have a look at these twenty post ideas and see which ones work for your business.

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Social Marketing Takes Staying Power a

Using social media platforms to market your business, organization or industry takes dedication and determination. The most efficient worker can be assigned your business marketing online and without a few key components will not likely be successful in their attempts. This is particularly true for small business and non-profits that attempt to manage their social marketing, as well as carry out their day-to-day roles.

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