a-small-business-guide-to-facebook-video-marketing

Facebook video can be an excellent way to engage with your customers and introduce yourself to new leads. Follow these tips to learn how to make the most out of the medium on a budget.

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how-to-get-the-most-out-of-instagram-for-your-small-business

Instagram isn’t just a place for pretty pictures. If you have a burgeoning small business, this social media platform can be an excellent tool to connect with influencers in your industry, share a behind-the-scenes glimpse at your company, and show off your products and services. With more than 1 billion active Instagram accounts—500 million of which are active every day—Instagram is a great place to connect with current and potential customers. Eight in 10 Instagram accounts follow a business and more than 200 million users visit at least one business profile every day.  Read on to learn more about Instagram for businesses.

why-should-you-use-facebook-for-your-business

Facebook is massive, and getting bigger everyday. It currently has over 2 billion users, far surpassing other social media networks. 66% of these users return to Facebook daily, so if you want to reach and engage with new audiences it’s a huge opportunity.

how-businesses-use-instagram-stories-30-case-studies

Video is a powerful marketing tool, but when you mix video and images with Instagram, it’s even more powerful! Instagram stories has become a great way to deliver a behind the scenes peak at new products, events or services that your audience can really relate to. 

SEO: Why Creating Long-Form Content Is Great For Your Strategy

Content is key. Creating awesome content is vital to your SEO marketing strategy. This is why it’s one of the most important factors for ranking high on search engines. If your content is poor, it won’t get a lot of traffic, shares, or backlinks, all of which are important in determining your site’s ranking.

video-marketing-37-must-know-facts-about-video-marketing

The numbers don’t lie when it comes to video. To learn more about how video marketing can help convert customers and increase brand awareness, see infographic below.

small-business-guide-to-facebook-advertising

Facebook ads are used by over one billion people every month. But if your business doesn’t have a large marketing department, where do you start?

This infographic provides small business owners an easy-to-follow, step-by-step plan to set up and run your Facebook ad campaign. It provides a straightforward introduction to some of the website’s more specific requirements, and some handy advice on how to tweak for your particular business.

number-of-social-media-users

Social networking remains the most commonly sought online communication globally. Its growth has exceeded expectations over the last few years. Facebook remains the front runner in social media usage and currently boasts 1.55 billion online users across the world. Having launched in 2004, Facebook is expected to grow by 132 million users in 2018. Other platforms including Twitter, Instagram, Pinterest and Google+ are close contenders with millions of active users growing annually.

70-features-every-small-business-website-must-have

Your website is your most valuable marketing asset. For any new lead that sparks an interest in your business will look for your website to find further information about your product or service. A website that looks great and nurtures your leads through their buying journey will work for you on autopilot 24/7

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