Future-of-video

Videos are an integral part of our lives. From TV commercials to Facebook Live and Watch Party, we devour all content passed our way through the multimedia platform.

And today, the videos have taken over the marketing world as well! In the Infographic below, take a look at some statistics related to video and marketing so those who have not yet embraced the trend do it soon or risk being left behind.

10-marketing-trends-predictions-from-experts

Marketing trends come and go as quickly as you can say “another Google algorithm update?” New technologies and platforms are always exploding onto the scene.

That’s why it’s so important to stay on top of marketing trends. If you don’t keep up, you get left behind.

And what better way to stay on top of the trends than by asking some of the best marketers in the biz for their thoughts and what we should pay attention to in 2020. Have a look below!

 

 

14-digital-marketing-predictions-for-2020

No-one in the existing world can deny the importance of digital marketing. Digital marketing has become an integral part of the business for its clients over the last few years. It’s easy to say that time runs very fast against you if you don’t plan on adopting any digital marketing strategy for your business.

As the internet has become the backbone of everything, we can not deny the importance of digital media. Unless you have an exceptional digital marketing plan for your company, building a website or running some misguided advertising campaign is no longer enough for the growth of the business.

how-to-get-more-followers-on-facebook-in-2020

Facebook has billions of active monthly users. These users form a traffic stream that marketers can’t ignore. But, to reap the full benefits of this traffic, a brand or individual needs massive Facebook following. Nevertheless, getting more followers on Facebook is not easy due to stiff competition from other users. That’s why experts have researched and come up with information that helps people get more followers on Facebook. This infographic shares this information in a summarized way.

Continue reading “How To Get More Followers On Facebook”

the-psychology-of-social-media-why-we-like-comment-and-share

60% of women admitted being addicted to social networking sites. 56% of users shared that they were afraid of missing something important online. It was also estimated, in another research, that an average person spends approximately 135 minutes per day on social media.

The reason why people want to go online, and share something, lies in the psyche of letting others know of one’s real self, and staying connected with the rest of the world, especially friends and family. But there are many drawbacks to this dependence as well. Users often find their self-esteems suffering in the process. Therefore, it is important to cut down the usage of these sites.

Continue reading “The Psychology of Social Media”

number-of-social-media-users

Social networking remains the most commonly sought online communication globally. Its growth has exceeded expectations over the last few years. Facebook remains the front runner in social media usage and currently boasts 1.55 billion online users across the world. Having launched in 2004, Facebook is expected to grow by 132 million users in 2018. Other platforms including Twitter, Instagram, Pinterest and Google+ are close contenders with millions of active users growing annually.

How Social Media Marketing si the New SEO

There is so much information online in respect to what does and doesn’t affect your websites search rankings. In this article we discuss the role that social media can play in your SEO efforts, as well as the importance of following Google recommendations when building a website.

The importance of your business being found online should not be underestimated. Typically, the information and advice you receive, on the best way to get your website to the top of the search, can be overwhelming. Unfortunately, we hear too often how big and small business have made choices about what methods to use for better Search Engine Optimization (SEO) with little understanding of the options available. These choices may have come with large costs and on many occasions little results.  
Continue reading “How Social Media is the New SEO”