With 80% of web searchers ignoring paid results, you can no longer rely on PPC advertising alone to boost traffic to your site. It’s become more important than ever to work on increasing organic traffic.

Improve Your On-Page SEO with These 50 Tips

SEO stands for Search Engine Optimization, which basically means that the more SEO-compatible a page is, the more likely it is to show up in search engines. 

The reason SEO is so important for new businesses and websites is that it brings potential clients to your website and asserts your authority as the top players in your industry. 

There are two different ways in which the optimization of a page can be improved. The first is on-page SEO (which includes keywords in the actual content of the page) and off-page SEO (which can improve the number of backlinks on other web pages that link back to your website).

Whether you’re getting into writing web content for your own website or blog, or trying to understand what your digital team is getting at when they talk about SEO, this infographic can help you a lot with understanding the nature of on-page SEO and how it can help the ranking of a web page on Google and other search engines.

19-mistakes-to-avoid-when-launching-an-e-commerce-site

If you are about to launch an eCommerce website, then you need to remember a few things before you go online. Creating an eCommerce website is indeed a tough challenge, but the cycle does not end simply with designing and building it. To name a few, you do need to get your domain name right, have a digital marketing strategy and add relevant content (product description etc) to your site.

No-one in the existing world can deny the importance of digital marketing. Digital marketing has become an integral part of the business for its clients over the last few years. It’s easy to say that time runs very fast against you if you don’t plan on adopting any digital marketing strategy for your business.

As the internet has become the backbone of everything, we can not deny the importance of digital media. Unless you have an exceptional digital marketing plan for your company, building a website or running some misguided advertising campaign is no longer enough for the growth of the business.

6-steps-to-a-successful-web-design-process

A well-planed and efficient process is vital to remain competitive in any field, and the same holds true in web design. As visual communications, web designers believe that online success goes beyond the usual complex algorithms, code, and systems:

how-to-perfectly-optimize-your-website-for-google

Search Engine Optimization is one of the unique ways of propelling content on the internet.However, when it comes to optimizing your website for Google, then you need a new play. URLs, on the other hand, can be an underrated asset on web pages. Not only do URLs provide crucial information but they also offer additional keyword search results.

Generally, the infographic explains exclusive ways of how you can improvise and optimize your website. Nonetheless, URLs form a part of an ad. Given that they provide results once a keyword search has been initiated, then one unique way to correctly optimize your website for google is by optimizing your URLs for SEO.

55-features-every-small-business-websites-must-have

The success of your business rides on many things. Beyond the product or service you sell, establishing yourself as an online force to be reckoned with can go a long way towards building your customer base and earning their patronage. If you think of your website as a marketing blueprint, the importance of certain features immediately rise to the fore.

SEO: Why Creating Long-Form Content Is Great For Your Strategy

Content is key. Creating awesome content is vital to your SEO marketing strategy. This is why it’s one of the most important factors for ranking high on search engines. If your content is poor, it won’t get a lot of traffic, shares, or backlinks, all of which are important in determining your site’s ranking.

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Most website owners have no idea where to begin to discover ways to generate trouble-free traffic to their website. In fact, when first starting out, it might seem like a huge mystery and an impossible task to build a devoted audience because enough visitors aren’t finding your site.

Continue reading “3 Strategies That Guarantee Trouble-Free Website Traffic”

 

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Blogs, a nice name for written articles, are the marketing vehicle for the future. Check out these five reasons and find out why blogging should be a key component of your online marketing strategy.

2017-SEO-Predicitions

Have a look at these Search Engine Optimization (SEO) predictions for 2017.  As predicted, mobile optimization leads the way. If your website isn’t mobile you need to make those changes NOW. Google, still the search engine leader, has identified that a mobile site must load quickly and ensure a great user experience. 

Video continues to be a factor and something that all business should include in their marketing plan. 93% of all online experiences begin with search. Make sure you’re ready!

Continue reading “2017 SEO Predictions”

Social Media Marketing Works

We are often questioned about the value of Social Media Marketing by professionals and business owners. They all typically want an answer about whether there is any value in investing their time or money into including these strategies into their current marketing. What’s the Return on Investment (ROI)? When am I going to see a sale from social media marketing? If you have ever asked yourself these questions then you will want to continue to read and review the story of Campers Cove Campground.  Continue reading “Social Media Marketing Works!”

How Social Media Marketing si the New SEO

There is so much information online in respect to what does and doesn’t affect your websites search rankings. In this article we discuss the role that social media can play in your SEO efforts, as well as the importance of following Google recommendations when building a website.

The importance of your business being found online should not be underestimated. Typically, the information and advice you receive, on the best way to get your website to the top of the search, can be overwhelming. Unfortunately, we hear too often how big and small business have made choices about what methods to use for better Search Engine Optimization (SEO) with little understanding of the options available. These choices may have come with large costs and on many occasions little results.  
Continue reading “How Social Media is the New SEO”