With 80% of web searchers ignoring paid results, you can no longer rely on PPC advertising alone to boost traffic to your site. It’s become more important than ever to work on increasing organic traffic.
All about social media videos. Continue reading “The Fight of Social Media Videos”
As more customers are looking online to resolve problems , companies are increasing their investment in social media.
This infographic will provide you with an overview of social media image sizes for major platforms.
No-one in the existing world can deny the importance of digital marketing. Digital marketing has become an integral part of the business for its clients over the last few years. It’s easy to say that time runs very fast against you if you don’t plan on adopting any digital marketing strategy for your business.
As the internet has become the backbone of everything, we can not deny the importance of digital media. Unless you have an exceptional digital marketing plan for your company, building a website or running some misguided advertising campaign is no longer enough for the growth of the business.
Video marketing is critical to getting more visibility and development from brands and businesses. Statistics show that online video will account for over 82 per cent of internet traffic by 2022. It is important that brands and corporations now get involved before it’s too late.The most popular way of using video is to promote social media but video can be used for a variety of marketing purposes. Studies also show that video increases 157 percent of the website’s organic search traffic.
With social media’s rapidly changing nature, picture sizes go hand in hand with this trend. It is vital to keep up with, and adjust to, the dimensions provided by each channel (Facebook, Instagram, Twitter, Pinterest, YouTube and blogging sites). Using the wrong dimensions will only negatively impact your posts.
The need for a strong presence in social media will only grow by 2020, which is why you need to continuously learn and adapt to social media demands. The perfect social media picture sizes vary from platform to platform. This infographic shows the different dimensions that each platform needs and helps you meet all your needs for posting on social media!
With over 2 billion active monthly clients (450 million of them linked to non-profit pages), it may seem like Facebook is an simple place to search for your organization’s prospective donors and other followers.
But Facebook can be a mystery to many non-profits. Do we need to use it to increase cash? Is this really working? Will it take too much time for employees to figure out? Must we spend hundreds of bucks on advertisements? Here are some tips to help you out!
If you’re reading this, you probably already know that video is an important part to accelerating the journey from prospect to customer. And you probably know that video is more than just a top-of-funnel asset, more than a brand awareness tool, and that consumers are craving video content more than any other type.
When we think of social media, Instagram stories, Snapchats, and endless Facebook scrolling often comes to mind. Yet according to the Pew Research Center, 77 percent of workers report using social media while at work. While this data may lead you to believe that worker productivity has been hindered by Pinterest and its cousins, there are actually a handful of surprising reasons why social media plays an important role in the workforce.
It’s not whether social media in the office is good or bad; rather, it’s how employees use it. This article will delve into the pros and cons of social media in the workplace and share a list of suggested company policies to ensure it is used in the best way.
If you still believe that the internet is made only for Millennials and Generation Z, then you’ve got it all wrong. Right now, there are more senior citizens using the world wide web than you might have been aware of. Continue reading “Connected Senior Citizens–Caught in the World Wide Web”
There is much more to being online than having a website. While a website is the place to start, it is no longer enough to rely on a website alone. Business must develop a digital online presence that includes much more.
Share these social media and online marketing tips on your social platforms. Great Pins for your social marketing and online marketing boards!
Buyers and sellers are both on the hunt for gold. However, buyers know what they’re looking for. Best-in-class organizations know how to approach buyers early in their quest for the right solution. Are you helping buyers, or pushing them farther away? The following infographic with research from Forrester, CEB and IDC illustrates the reality of modern buyers and how to aid them.
We are often questioned about the value of Social Media Marketing by professionals and business owners. They all typically want an answer about whether there is any value in investing their time or money into including these strategies into their current marketing. What’s the Return on Investment (ROI)? When am I going to see a sale from social media marketing? If you have ever asked yourself these questions then you will want to continue to read and review the story of Campers Cove Campground. Continue reading “Social Media Marketing Works!”
Are your social platforms in limbo? Do you need some ideas to get them jump started? Review the seven C’s of successful social marketing and implement them on every occasion.
If you notice the “C’s” of Social Success list below, you will see that it doesn’t include: CRAM (your products down our throats) CRUD (sharing content that is visually poor and tastefully inappropriate) CONCEITED (all about you and/or your product/company).
So now is a great time to change things up and move your marketing to the next level. Use the suggestions below like a checklist. Consider them all.