Cktechconnect Blog

Category: Online Marketing

Brands Using Video Marketing

May 17, 2018

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by

cktech

in Infographics, Online Marketing, Social Media Marketing, Video

Having a good marketing strategy is crucial to the success of any business. Nowadays, digital marketing is hands down the best way for businesses to thrive and attract more clients. Video marketing, on the other hand, seems to be an essential aspect of companies’ marketing techniques in recent years.
7 Ways Infographics Can Boost Your Business

May 12, 2018

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by

cktech

in Content Marketing, Infographics, Online Marketing, Social Media Marketing, Twitter

If you are looking for ways to improve your content efforts in 2018 you should give infographics a try!
Take Advantage of Google My Business Posts

May 3, 2018

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by

cktech

in Google, Online Marketing, Search Engine Optimization

If you haven’t already claimed your Google My Business listing (GMB), you should do so immediately. In doing so you can take advantage of a free tool from Google that will spread your brand and drive traffic to your website. Once you claim your business on Google, you will be able to take advantage of…
5 Ways To Maximize Instagram For Your Business

Apr 20, 2018

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by

cktech

in Content Marketing, Infographics, Instagram, Online Marketing, Social Media Marketing
Steps To Claim Your Google My Business Listing Without A Physical Address

Apr 10, 2018

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by

cktech

in Google, Online Marketing, Search Engine Optimization, Social Media Marketing

Google has good news for professionals. Google typically required business listings to have a physical address. Individuals working from a home office or servicing client’s at their location can now claim their listing. This is great news for non-profits, service groups, real estate agents, consultants, online marketers, online sales and individuals whom provide their services…
Digital Marketing Tips To Grow Your Business

Apr 2, 2018

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by

cktech

in Content Marketing, Online Marketing, Real Estate, Social Media Marketing, Video

There is more to growing your business than building a website or sharing content on your social media sites. Customers won’t just to come to you! You have to attract clients to your website by implementing a combination of steps. There is a process. If you are ignoring the process, your online marketing will not…
Marketing Trends That Will Dominate Social Media in 2018

Mar 27, 2018

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by

cktech

in Content Marketing, Infographics, Online Marketing, Social Media Marketing

This 2017, we witnessed how social media dominated the digital marketing industry with innovations of various platforms to accommodate the needs of marketers and advertisers. The changes and improvements in the last few years were dramatic and creative agencies and marketers had to radically reinvent their campaigns to keep up with the trends.
Your Small Business Guide To Google Analytics

Mar 16, 2018

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by

cktech

in Content Marketing, Google, Infographics, Online Marketing, Search Engine Optimization

Google Analytics is a powerful tool that allows you to drill deep into every interaction the outside world has with your website. You can use it to discover who your visitors are and what they like doing, then adjust your site to optimize it’s performance. It may seem complicated at first, but with these tips…
3 Strategies That Guarantee Trouble-Free Website Traffic

Mar 8, 2018

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by

cktech

in Content Marketing, Online Marketing, Search Engine Optimization

Most website owners have no idea where to begin to discover ways to generate trouble-free traffic to their website. In fact, when first starting out, it might seem like a huge mystery and an impossible task to build a devoted audience because enough visitors aren’t finding your site.
Why Your Blog Alone Isn’t Enough

Mar 2, 2018

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by

cktech

in Content Marketing, Infographics, Online Marketing, Social Media Marketing

Think of your content marketing strategy as a hot fudge sundae. Your blog is the scoop of vanilla ice cream. It’s the foundation of the sundae — without it, you can’t make a sundae at all! But all on its own, it doesn’t make for a very magnificent dessert. 47% of business to business (B2B)…
Key Steps To Claim Your “Google My Business” Profile

Feb 23, 2018

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by

cktech

in Google, Online Marketing, Search Engine Optimization, Social Media Marketing

Google offers a FREE tool that can help local business stand out. “Google My Business” (GMB) allows you to manage how your business information appears across Google, including Search and Maps. GMB is an online dashboard designed to streamline the management of business information across multiple Google properties. This marketing tool allows you to interact…
7 Insanely Simple Ways To Increase Customer Retention Using Social Media

Feb 14, 2018

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by

cktech

in Infographics, Online Marketing, Social Media Marketing

Customer Retention Using Social Media is one way to jump-start your business to exciting new heights. It usually comes down to how well you use social media to increase brand loyalty.
Five Tips To Market To Generation Z

Jan 25, 2018

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by

cktech

in Content Marketing, Online Marketing, Social Media Marketing

Dear Marketers, get over Millennials and prepare your brand to speak to the Generation Z (Gen Zers). The new age consumers who are also known as Centennials or Post-Millennials are born after 1995.
The Visual Guide To Inbound Marketing

Jan 16, 2018

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by

cktech

in Content Marketing, Infographics, Online Marketing

Inbound marketing is a strategy where marketers attract prospects through delivery of relevant, interesting and helpful content, then convert those prospects into leads, and eventually close those leads into customers.
Why Social Media Scheduling Works

Jan 5, 2018

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by

cktech

in Online Marketing, Social Media Marketing

There are so many times when I hear companies say that social media does not work. They always say what a waste of time it was and how they did not get any conversions from their time spent scheduling to social media. They could not be more mistaken. Social media marketing works and it…
The Rise Of Social Media Customer Care

Dec 27, 2017

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by

cktech

in Infographics, Online Marketing, Social Media Marketing, Uncategorized

Customer care is an integral part of every business’s success. Customer service is a way of building a better relationship with your customers, thus increasing the opportunities for a positive impact on sales and customer loyalty.
Effective Ways To Not Bore Your Readers

Dec 8, 2017

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by

cktech

in Content Marketing, Infographics, Online Marketing, Social Media Marketing

Does your blog struggle to keep readers interested and coming back for more? Are you looking for ways to be a little less boring? In this infographic MyTasker emphasize the importance of readability – keep words, sentences and paragraphs short and free of fluff.
Destroy Your Brand Reputation In 3 Easy Steps

Nov 30, 2017

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by

cktech

in Content Marketing, Online Marketing

What Are You Trying To Do? Your brand can either be maintained in a proactive way which encourages forward growth, tread water, or be utterly ineffective. Which of these qualities best characterizes yours will depend on how you go about maintaining your business’s image in terms of marketing and outreach. Following are several surefire ways…
It’s Not A Sales Cycle, It’s A Buyer’s Journey

Nov 18, 2017

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by

cktech

in Infographics, Online Marketing

Buyers and sellers are both on the hunt for gold. However, buyers know what they’re looking for. Best-in-class organizations know how to approach buyers early in their quest for the right solution. Are you helping buyers, or pushing them farther away? The following infographic with research from Forrester, CEB and IDC illustrates the reality of…
Simple Strategies To Get More Followers On Twitter

Nov 5, 2017

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by

cktech

in Online Marketing, Social Media Marketing, Twitter

Twitter is a powerful marketing tool for business. When it is used properly Twitter can spread your brand, build strong connections and generate leads. However, if you have limited followers, your business will not be able to benefit from everything this powerful platform has to offer.
Key Steps to Improve Your Website’s Local Search Ranking

Oct 12, 2017

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by

cktech

in Content Marketing, Online Marketing, Search Engine Optimization, Social Media Marketing, Video

It is more important than ever to optimize your on-site and off-site Search Engine Optimization (SEO) strategies for customers who may be searching for a local business. Local businesses that aren’t keeping up with the online world will soon be experiencing a drop in their customer base. No longer can you depend on newspaper ads,…
Social Media For Your Events

Oct 5, 2017

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by

cktech

in Content Marketing, Facebook, Infographics, Online Marketing, Social Media Marketing, Twitter

This article will provide the perfect recipe for your event’s social media marketing strategy. Follow these steps for a successful online campaign!
User Reviews Are King!

Sep 14, 2017

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by

cktech

in Infographics, Online Marketing

Online reviews help us decide where/what to eat, to watch, to buy, to sell. They become an integral part of who we are as a consumers and business owners. This infographic shows how consumers read and use online review sites in numbers.
Convincing Stats On The Power Of Video Marketing

Sep 4, 2017

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by

cktech

in Content Marketing, Online Marketing, Social Media Marketing, Video

Video is fast becoming one of the most important marketing tools online. Below you will find some convincing stats on the importance of adding video into your online strategy.
5 Reasons Your Business Needs A Blog

Aug 6, 2017

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by

cktech

in Content Marketing, Online Marketing, Search Engine Optimization, Social Media Marketing, Uncategorized

Blogs, a nice name for written articles, are the marketing vehicle for the future. Check out these five reasons and find out why blogging should be a key component of your online marketing strategy.
Tips To Turn Into A Twitter Pro

Jul 30, 2017

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by

cktech

in Infographics, Online Marketing, Social Media Marketing, Twitter

Twitter is a great tool for marketing, but are you getting the most out of your profile? This infographic will teach you key ways to optimize your Twitter profile (both for individuals and for brands), best practices for tweet structure, and how to increase engagement. Check it out.
Are You Asking Your New Customers This Question?

Jul 22, 2017

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by

cktech

in Content Marketing, Online Marketing, Real Estate, Search Engine Optimization, Social Media Marketing

How do you find out how your new customers heard about your business? It is important to ask every first-time customer this question: “How did you hear about our business/service/product?” It sounds so simple, yet most of the businesses we talk to do not have a policy to ask this question, and simply don’t think…
Promote Your Blog

Jul 6, 2017

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by

cktech

in Content Marketing, Infographics, Online Marketing, Search Engine Optimization, Social Media Marketing

Are you looking for more traffic to your blog? Wondering how your going to get the attention of readers? If you’re thinking “write a blog and they will come”, you might be in for a long wait! Read the inforgraphic below which will give you some ideas on what it takes to get noticed.
Twitter Tips for Real Estate Agents

Jun 25, 2017

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by

cktech

in Online Marketing, Real Estate, Social Media Marketing, Twitter, Uncategorized

Twitter is the ideal social platform for Real Estate Professionals. It is the “must have” social channel to spread your brand locally. Therefore, for agents Twitter is a must! Maximize your brand awareness with the following tips and recommendations.
Instagram Hack – Post To Instagram From Your Desktop

Jun 12, 2017

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by

cktech

in Instagram, Online Marketing, Social Media Marketing

Did you know you can share Instagram posts right from your Computer? It can be inconvenient to use your smartphone to post to your Instagram account. This is especially difficult for marketers who are managing other social media accounts. Many have to use their own personal smartphones to make it happen. If you are…
Is Your Business Ready for Facebook Page Cover Videos?

May 18, 2017

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by

cktech

in Content Marketing, Facebook, Online Marketing, Social Media Marketing

Facebook has recently announced that they are testing some Business Pages and allowing them to use videos as cover images. Any thoughts? As an online and social media marketer, for almost a decade, I have seen more changes on Facebook Business Pages than on any other social media platform. I will admit that the majority…
How To Market To Each Generation on Social Media

May 5, 2017

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by

cktech

in Content Marketing, Facebook, Infographics, Online Marketing, Social Media Marketing

Your target market can cover a wide age range. The wider the age range, the more you must know about marketing on social platforms. Each generation have different interests, so to get them involved in something, you have to show them something they’re interested in. This infographic shows how to market different generations.
Key Questions To Ask When Hiring A Social Media Manager

Apr 24, 2017

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by

cktech

in Online Marketing, Social Media Marketing

Your business is crazy and you have identified that online marketing and social media management is a much bigger job then you or your internal staff can handle. You are contemplating looking outside your business for a social media manager or an online marketing company to take on the responsibility. Where do you find someone…
7 Step Small Business Website Checklist

Apr 17, 2017

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by

cktech

in Infographics, Online Marketing

A mobile responsive website is a must for small business. It is no longer an option if you want to remain competitive in your industry. The world spends a majority of their time online now, and that is where your business must be. Remember, your competition is going through the same marketing transitions your…
Top Tips and Tools To Start A Blog

Apr 9, 2017

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by

cktech

in Content Marketing, Online Marketing, Search Engine Optimization, Social Media Marketing

All the buzz online is about Blogging! As a business owner you have heard it, thought about it and then placed it on the back burner in your marketing strategy. It’s time you reconsider. Our clients often indicate that they KNOW they need a blog, but are not sure how to begin. Here are some…
2017 SEO Predictions

Apr 3, 2017

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by

cktech

in Infographics, Online Marketing, Search Engine Optimization

Have a look at these Search Engine Optimization (SEO) predictions for 2017. As predicted, mobile optimization leads the way. If your website isn’t mobile you need to make those changes NOW. Google, still the search engine leader, has identified that a mobile site must load quickly and ensure a great user experience. Video continues to…
4 Reasons You Need A Content Marketing Strategy

Mar 26, 2017

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by

cktech

in Content Marketing, Online Marketing, Search Engine Optimization, Social Media Marketing, Uncategorized

A content marketing strategy is critical for implementing a successful online marketing campaign. A well-thought out plan can elevate your digital marketing and take your business to a new level. It is worth the time to develop and document your content strategy.
5 Questions To Ask Before You Run A Facebook Ad

Mar 12, 2017

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by

cktech

in Facebook, Online Marketing, Social Media Marketing, Uncategorized

Don’t waste your time on Facebook Ads if you don’t have a strategy. So many businesses spend money on these adds with no clearly defined goals. You might as well just throw your money out the window of a speeding car. If you don’t have a clear plan you will see little results. Take some…
Visual Content Marketing Statistics You Should Know In 2017

Mar 5, 2017

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by

cktech

in Content Marketing, Infographics, Online Marketing, Social Media Marketing, Video

In this infographic, we are going to go through visual social Media and visual content marketing statistics you should know in 2017. Some of the interesting statistics about visual content marketing are following: 85% Facebook videos are watched without sound. 55% Marketers consider Facebook their major marketing platform. 74% Internet traffic will be represented from…
8 Helpful Instagram Tips for Business

Feb 25, 2017

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by

cktech

in Instagram, Online Marketing, Social Media Marketing

Instagram can be a powerful social media platform for marketing your business. More and more companies are signing up for accounts and adding Instagram to their social media marketing campaigns. Instagram is the perfect platform to show off great products and services. When used effectively it will help you connect with new customers and clients,…
Branding Your Blog

Feb 17, 2017

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by

cktech

in Content Marketing, Infographics, Online Marketing

So, how do the successful bloggers reach a large audience and even make money from their blogs? What is it that they do that allows them to have a popular blog? The secret to their success is a strong brand. And branding is something you can learn to how to do. This infographic below guides…
Strategies to Rock Your Facebook Reach!

Feb 10, 2017

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by

cktech

in Facebook, Online Marketing, Social Media Marketing

One of the biggest struggles for businesses and social media marketers today is how to manage the results of Facebook’s declining reach. Many companies, large and small, have had a crushing blow over the past several months as they’ve watched their content posts reach an all-time low. We have seen some abandon their Facebook Business…
Video Marketing Infographic

Jan 22, 2017

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by

cktech

in Content Marketing, Infographics, Online Marketing, Video

Videos are more effective as a communication medium than pictures or words. As a result, YouTube has become the prime platform for marketing products and services. Whether you want to expand your business locally or internationally, you can use this platform to create an effective marketing strategy.
15 Twitter Tips You Can’t Ignore

Jan 10, 2017

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by

cktech

in Online Marketing, Social Media Marketing, Twitter, Uncategorized

Twitter is an effective marketing tool for both small and large business. Whether you are marketing to your local community, or hoping to make connections worldwide, Twitter is an effective platform to help you reach your target audience. Many brands appear to be including Twitter in their arsenal of social media sites, but many remain…
4 Marketing Trends You Can’t Ignore

Dec 30, 2016

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by

cktech

in Content Marketing, Facebook, Online Marketing, Real Estate, Search Engine Optimization, Social Media Marketing

It’s the perfect time of year to examine your marketing methods. Certain online marketing patterns have emerged over the past year and there is nothing more energizing than putting together some fresh ideas to take advantage of what these strategies can offer your brand. In spite of the fact that it can be difficult to incorporate…
The Benefits of Instagram for Business

Dec 21, 2016

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by

cktech

in Infographics, Instagram, Online Marketing, Social Media Marketing

Instagram is a rapidly growing Social Media Platform. One that you may want to consider adding to your social marketing strategy. If it is something you are considering, you will want to review this Infographic and other resources below.
Content Posts Your Followers Will Love!

Dec 16, 2016

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by

cktech

in Content Marketing, Facebook, Google, Online Marketing, Social Media Marketing, Twitter

“How do I know what kind of content to post?” This is one of those most asked questions during our social media platform training and consultation sessions. The business and professionals who are working hard ensuring they follow social platform etiquette are often challenged with coming up with content that their fans and followers will find…
Social Media and Tourism

Nov 26, 2016

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by

cktech

in Infographics, Online Marketing, Social Media Marketing, Tourism Marketing

Social Media Marketing is essential for every business, service and professional. Its importance in a content marketing strategy is key to the success of future business. Companies are rethinking their social marketing budgets and online campaigns in hopes to catch up with other business who took their social marketing serious several years ago.…
Social Media Marketing Works!

Nov 14, 2016

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by

cktech

in Online Marketing, Search Engine Optimization, Social Media Marketing, Tourism Marketing

We are often questioned about the value of Social Media Marketing by professionals and business owners. They all typically want an answer about whether there is any value in investing their time or money into including these strategies into their current marketing. What’s the Return on Investment (ROI)? When am I going to see a…
New Facebook Cheat Sheet

Oct 20, 2016

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by

cktech

in Facebook, Infographics, Online Marketing, Social Media Marketing

Image quality is crucial on Facebook. Knowing which sizes are appropriate is always important on this ever-changing social platform. This Infographic is an easy cheat sheet to follow when you are reviewing the dimensions of the various types of posts on this platform. If you are considering running Facebook Ads or promotional posts make sure…
How Social Media is the New SEO

Oct 6, 2016

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by

cktech

in Online Marketing, Search Engine Optimization, Social Media Marketing, Tourism Marketing

There is so much information online in respect to what does and doesn’t affect your websites search rankings. In this article we discuss the role that social media can play in your SEO efforts, as well as the importance of following Google recommendations when building a website. The importance of your business being found online should…
4 Things To STOP Doing in Your Twitter Marketing!

Sep 12, 2016

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by

cktech

in Online Marketing, Social Media Marketing, Twitter

Twitter is a terrific marketing platform for any size business. This social site allows you to actively search and find followers that match your target audience. Whether you are providing service in a specific area, looking to make connections in your own industry or hoping to market your product worldwide, Twitter can work for you.…
5 Steps to Facebook Marketing Success

Aug 25, 2016

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by

cktech

in Facebook, Online Marketing, Social Media Marketing

If you are using Facebook to market your product or business you have most likely found that there are many challenges in your attempts to reach customers and clients. I know how frustrating it can be to put time and effort into creating content that ends up with no reach or engagement. I have…
What You Should Learn In Twitter Training

Aug 9, 2016

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by

cktech

in Online Marketing, Social Media Marketing, Twitter

Twitter Training is Essential For Business Marketing Success I love Twitter as a marketing tool. It is a great social platform for making and building online connections. There isn’t one business, agency or association that can’t benefit from getting their brand actively using Twitter. As an active Twitter marketer for over seven years, I have…
Taking Social Marketing to Trinidad & Tobago

Jul 28, 2016

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by

cktech

in cknews, Online Marketing

We are pumped and prepped for our upcoming presentation in Trinidad. Although we would love to be sitting with the crowd at the University of The West Indies, we will be virtually visiting with the use of today’s online technologies. Of course we can’t wait to talk Social Media Marketing and how you can effectively…
Let’s Get Tweeting!

Jul 15, 2016

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by

cktech

in Online Marketing, Social Media Marketing, Twitter

Thanks for watching! Sandi Booth is the CEO, web developer, content strategist, graphic designer, social media manager and trainer at Cktechconnect Inc. located in Chatham-Kent, Ontario. Sandi’s creative style and dedication to clients has ensured that Cktechconnect has become the online marketing company it is today. Since its inception in 2009 Cktechconnect Inc.…
4 Popular & Pinnable Marketing Quotes

Jul 5, 2016

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by

cktech

in Online Marketing, Social Media Marketing

Great quotes from popular marketers and online marketing experts. Perfect for social marketing posts and Pinterest Pins!
Twenty Social Media Post Ideas

Jun 27, 2016

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by

cktech

in Facebook, Google, Online Marketing, Social Media Marketing, Twitter

Twenty Social Marketing Posts! – Every business owner attempting to use social platform marketing knows how difficult it can be to find great content for their posts. It can be very time consuming to come up with enough content to ensure your posts are consistent and engaging. Remember, to be successful with your social…
Social Media Marketing Takes Staying Power

May 28, 2016

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by

cktech

in Facebook, Google, Online Marketing, Social Media Marketing, Twitter

Using social media platforms to market your business, organization or industry takes dedication and determination. The most efficient worker can be assigned your business marketing online and without a few key components will not likely be successful in their attempts. This is particularly true for small business and non-profits that attempt to manage their…
Let Your Social Sites Soar!

May 6, 2016

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by

cktech

in Facebook, Google, Online Marketing, Social Media Marketing, Twitter

Are your social platforms in limbo? Do you need some ideas to get them jump started? Review the seven C’s of successful social marketing and implement them on every occasion. If you notice the “C’s” of Social Success list below, you will see that it doesn’t include: CRAM (your products down our throats) CRUD…
Twitter- You’re Doing it Wrong!

Apr 20, 2016

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by

cktech

in Online Marketing, Social Media Marketing, Twitter

Well, as the old saying goes, “a picture says a thousand words”. Here’s hoping that some businesses, agencies, professionals, read and consider my picture before they open their Twitter accounts again.
Client Reviews

Apr 1, 2016

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by

cktech

in cknews, Online Marketing

Here are a few of the recent testimonials from some of our clients. If you would like to talk to any of these clients directly, please let us know.
Basic Tips For Google+ Success

Mar 20, 2016

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by

cktech

in Google, Online Marketing, Social Media Marketing

Cktechconnect Inc. is a small agency with large clients. Since our inception in 2009, our focus has been to help grow companies by creating successful, dynamic multimedia marketing campaigns. We deliver strategic marketing and branding solutions. When you are serious about taking your online marketing to the next level give us a call.
It’s Time to Add Social to Your Marketing!

Mar 8, 2016

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by

cktech

in Facebook, Google, Online Marketing, Pinterest, Social Media Marketing, Twitter

Adding an element of “Social” to your current online marketing is much easier than you think. You can simply follow the tips below to take the first step in becoming a more “social” business.
Are You Serious About Your Social Media Marketing?

Feb 22, 2016

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by

cktech

in Facebook, Online Marketing, Social Media Marketing, Twitter

Did your business think that social marketing meant signing up for one or more of the top social platforms? Or did you really have a strategic plan in place at all for your online marketing? Oh…you don’t have to tell us, we can see. Unfortunately, an improperly used, static or abandoned social site gives…
5 Smart Social Marketing Strategies

Feb 2, 2016

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by

cktech

in Facebook, Online Marketing, Social Media Marketing

Does your business take your social marketing seriously? Follow these five suggestions to get your social marketing headed in the right direction. Remember, marketing in today’s social world is about the customer, not about your various product lines or samples.
5 Ways To Use #Hashtags in Twitter

Nov 9, 2015

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by

cktech

in Online Marketing, Social Media Marketing, Twitter

This is the symbol for a Hashtag #. Although Hashtags are used on other social platforms, they are a must for marketing on #Twitter. They were created by twitter to help users search, find and follow key words or topics. If you have a Twitter account and having been taking advantage of the power of…