5 Questions To Ask Before You Run A Facebook AdDon’t waste your time on Facebook Ads if you don’t have a strategy. So many businesses spend money on these adds with no clearly defined goals. You might as well just throw your money out the window of a speeding car. If you don’t have a clear plan you will see little results. Take some time to ask yourself a few questions before you begin!

5 Questions To Ask Before You Start A Facebook Ad Campaign

In this infographic, we are going to go through visual social Media and visual content marketing statistics you should know in 2017. Some of the interesting statistics about visual content marketing are following: 85% Facebook videos are watched without sound. 55% Marketers consider Facebook their major marketing platform. 74% Internet traffic will be represented from videos content at the end of 2017. Landing pages with video lead to 800% more conversions

Continue reading “Visual Content Marketing Statistics You Should Know In 2017”

8-helpful-Instagram-Tips-for-Business

Instagram can be a powerful social media platform for marketing your business. More and more companies are signing up for accounts and adding Instagram to their social media marketing campaigns. 

Instagram is the perfect platform to show off great products and services. When used effectively it will help you connect with new customers and clients, build an online network, promote your other social media sites and best of all increase sales.  

These Instagram tips will help you get off on the right foot with your marketing.

 So, how do the successful bloggers reach a large audience and even make money from their blogs? What is it that they do that allows them to have a popular blog? The secret  to their success is a strong brand. And branding is something you can learn to how to do. This infographic below guides you through the steps.

Improve Your Facebook reach

One of the biggest struggles for businesses and social media marketers today is how to manage the results of Facebook’s declining reach. Many companies, large and small, have had a crushing blow over the past several months as they’ve watched their content posts reach an all-time low. We have seen some abandon their Facebook Business pages and head to other social media platforms. 

BUT WAIT… before you give up on your Facebook marketing consider this.

“Worldwide, there are over 1.79 billion monthly active Facebook users which is a 16 percent increase year over year. (Source: Facebook as of 11/02/16) What this means for you: In case you had any lingering doubts, statistically, Facebook is too big to ignore.” – Zephoria Digital Marketing

At cktechconnect inc. we use these effective strategies to successfully improve Facebook reach.  Yes, it’s possible. We recommend you consider these ideas before you desert your Facebook Business page and leave it in the worldwide wasteland.  

Continue reading “Strategies to Rock Your Facebook Reach!”

video-marketing-cheat-sheet and you-tube

Videos are more effective as a communication medium than pictures or words. As a result, YouTube has become the prime platform for marketing products and services. Whether you want to expand your business locally or internationally, you can use this platform to create an effective marketing strategy.

Continue reading “Video Marketing Infographic”

Twitter is an effective marketing tool for both small and large business. Whether you are marketing to your local community, or hoping to make connections worldwide, Twitter is an effective platform to help you reach your target audience.

Many brands appear to be including Twitter in their arsenal of social media sites, but many remain struggling with how to use it correctly. Mastering your business marketing on Twitter in 2017 should be a priority in your online marketing approach. Continue reading “15 Twitter Tips You Can’t Ignore”

4-Marketing-Trends-You-Can't-Ignore

It’s the perfect time of year to examine your marketing methods. Certain online marketing patterns have emerged over the past year and there is nothing more energizing than putting together some fresh ideas to take advantage of what these strategies can offer your brand.

In spite of the fact that it can be difficult to incorporate new ideas into your marketing strategy, it is the perfect time to take your business to the next level in the digital world.

I have put together some Marketing-Must-Dos you should consider. Don’t feel you need to incorporate all of them at once. Take your time and evaluate which strategies best match your business, your time and your budget.

Just incorporating one of these suggestions into this year’s marketing can take your brand to the next level!

  Continue reading “4 Marketing Trends You Can’t Ignore”

 Benefits-Of-Instagram-For-Business

Instagram is a rapidly growing Social Media Platform. One that you may want to consider adding to your social marketing strategy. If it is something you are considering, you will want to review this Infographic and other resources below. 

Continue reading “The Benefits of Instagram for Business”

Contant Marketing Your Followers Will Love

“How do I know what kind of content to post?” This is one of those most asked questions during our social media platform training and consultation sessions.

The business and professionals who are working hard ensuring they follow social platform etiquette are often challenged with coming up with content that their fans and followers will find engaging and informative.

However, when you understand what type of content people love, it becomes easier to discover and create posts. 

Continue reading “Content Posts Your Followers Will Love!”

 

Social Media and Tourism

 

Social Media Marketing is essential for every business, service and professional. Its importance in a content marketing strategy is key to the success of future business. Companies are rethinking their social marketing budgets and online campaigns in hopes to catch up with other business who took their social marketing serious several years ago.

One industry that has benefited from social media is tourism. As we move into 2017, marketers would be wise to note the Key Trends listed on this infographic.

Continue reading “Social Media and Tourism”

Social Media Marketing Works

We are often questioned about the value of Social Media Marketing by professionals and business owners. They all typically want an answer about whether there is any value in investing their time or money into including these strategies into their current marketing. What’s the Return on Investment (ROI)? When am I going to see a sale from social media marketing? If you have ever asked yourself these questions then you will want to continue to read and review the story of Campers Cove Campground.  Continue reading “Social Media Marketing Works!”

New Facebook Cheat Sheet

Image quality is crucial on Facebook. Knowing which sizes are appropriate is always important on this ever-changing social platform. This Infographic is an easy cheat sheet to follow when you are reviewing the dimensions of the various types of posts on this platform.

If you are considering running Facebook Ads or promotional posts make sure you review the Post and Ad Dimensions that are crucial for your desktop and mobile ads marketing.

Continue reading “New Facebook Cheat Sheet”

How Social Media Marketing si the New SEO

There is so much information online in respect to what does and doesn’t affect your websites search rankings. In this article we discuss the role that social media can play in your SEO efforts, as well as the importance of following Google recommendations when building a website.

The importance of your business being found online should not be underestimated. Typically, the information and advice you receive, on the best way to get your website to the top of the search, can be overwhelming. Unfortunately, we hear too often how big and small business have made choices about what methods to use for better Search Engine Optimization (SEO) with little understanding of the options available. These choices may have come with large costs and on many occasions little results.  
Continue reading “How Social Media is the New SEO”

Twitter Tips

Twitter is a terrific marketing platform for any size business. This social site allows you to actively search and find followers that match your target audience. Whether you are providing service in a specific area, looking to make connections in your own industry or hoping to market your product worldwide, Twitter can work for you.

However, in saying that, Twitter also comes with several irritants, and unlike other social platforms, it is not Twitter itself but the users who have become the problem. I believe that a lot of this has to do with the lack of understanding on how to use Twitter as a marketing tool as well as business using old strategies on an ever-growing and changing social site. If you want to get the best from this platform, then it’s time to use it wisely.

Continue reading “4 Things To STOP Doing in Your Twitter Marketing!”

Facebook-Marketing-Tips

 

If you are using Facebook to market your product or business you have most likely found that there are many challenges in your attempts to reach customers and clients. I know how frustrating it can be to put time and effort into creating content that ends up with no reach or engagement. I have put together some information to help you organize your approach to marketing with Facebook. I hope it gives you some new ideas on how to grow your audience, and get your Facebook marketing on track.

Continue reading “5 Steps to Facebook Marketing Success”

 

What-You-Should-Learn-In-twitter-Training

Twitter Training is Essential For Business Marketing Success

I love Twitter as a marketing tool. It is a great social platform for making and building online connections. There isn’t one business, agency or association that can’t benefit from getting their brand actively using Twitter.

As an active Twitter marketer for over seven years, I have seen many companies, towns and products create accounts and then abandon them. There are many other accounts that are simply failing to use Twitter to its full potential. The sad truth is that business is losing out on the potential of this social platform for making connections with customers and clients.

Just because signing up for a Twitter account was free, certainly doesn’t mean that including it in your online marketing campaign will be easy. I believe the platform is abandoned before the account holder ever knows what it could have done for their business. 

Continue reading “What You Should Learn In Twitter Training”

Takeing Social marketing to Trinidad & Tobago

We are pumped and prepped for our upcoming presentation in Trinidad. Although we would love to be sitting with the crowd at the University of The West Indies, we will be virtually visiting with the use of today’s online technologies. Of course we can’t wait to talk Social Media Marketing and how you can effectively use it to market your business, product or service.

Continue reading “Taking Social Marketing to Trinidad & Tobago”

 

Thanks for watching!

 

Sandi Booth

Sandi Booth is the CEO, web developer, content strategist, graphic designer, social media manager and trainer at Cktechconnect Inc. located in Chatham-Kent, Ontario. Sandi’s creative style and dedication to clients has ensured that Cktechconnect has become the online marketing company it is today. Since its inception in 2009 Cktechconnect Inc. has helped dozens of business and associations with focused successful, dynamic multimedia marketing campaigns. 

 

20 Social Media Post Ideas

Twenty Social Marketing Posts! – Every business owner attempting to use social platform marketing knows how difficult it can be to find great content for their posts. It can be very time consuming to come up with enough content to ensure your posts are consistent and engaging.

Remember, to be successful with your social marketing only 20 percent of your posts should be direct advertising or product related posts. What that means is, 80 percent of your content should be a variety of posts that your followers find entertaining, thought-provoking and informative. 

Have a look at these twenty post ideas and see which ones work for your business.

Continue reading “Twenty Social Media Post Ideas”

10-Social-Marketing-Tips

 

If you want to use Social Media Marketing as part of your business marketing campaign then you must add a social element to be successful. Social platforms are designed with the user in mind, and the days of posting product and advertisements are over.

Continue reading “10 Social Media Marketing Tips”

 

Social Marketing Takes Staying Power a

Using social media platforms to market your business, organization or industry takes dedication and determination. The most efficient worker can be assigned your business marketing online and without a few key components will not likely be successful in their attempts. This is particularly true for small business and non-profits that attempt to manage their social marketing, as well as carry out their day-to-day roles.

Continue reading “Social Media Marketing Takes Staying Power”

 

7 Ingredients of Social Marketing

Are your social platforms in limbo? Do you need some ideas to get them jump started? Review the seven C’s of successful social marketing and implement them on every occasion.

If you notice the “C’s” of Social Success list below, you will see that it doesn’t include: CRAM (your products down our throats) CRUD (sharing content that is visually poor and tastefully inappropriate) CONCEITED (all about you and/or your product/company).

So now is a great time to change things up and move your marketing to the next level. Use the suggestions below like a checklist. Consider them all.

Continue reading “Let Your Social Sites Soar!”

Twitter- Doing it Wrong

Well, as the old saying goes, “a picture says a thousand words”. Here’s hoping that some businesses, agencies, professionals, read and consider my picture before they open their Twitter accounts again.

Continue reading “Twitter- You’re Doing it Wrong!”

 

Basic Tips for Google+ Plus

Cktechconnect Inc. is a small agency with large clients. Since our inception in 2009, our focus has been to help grow companies by creating successful, dynamic multimedia marketing campaigns. We deliver strategic marketing and branding solutions. When you are serious about taking your online marketing to the next level give us a call.

Add-Social-To-Your-Marketing
Add-Social-To-Your-Marketing

Adding an element of “Social” to your current online marketing is much easier than you think. You can simply follow the tips below to take the first step in becoming a more “social” business.

Continue reading “It’s Time to Add Social to Your Marketing!”

 

get Serious About Social Media MarketingDid your business think that social marketing meant signing up for one or more of the top social platforms? Or did you really have a strategic plan in place at all for your online marketing? Oh…you don’t have to tell us, we can see. Unfortunately, an improperly used, static or abandoned social site gives us all the information we need to evaluate your attempts. The bad news for you is, your customers and clients see it too.

Continue reading “Are You Serious About Your Social Media Marketing?”

 

Social-Media-MarketingDoes your business take your social marketing seriously?

Follow these five suggestions to get your social marketing headed in the right direction. Remember, marketing in today’s social world is about the customer, not about your various product lines or samples.

Continue reading “5 Smart Social Marketing Strategies”

 

Mistakes Real Estate Agents Make with Social MarketingOver the past few years real estate professionals have become very aware that they must have a social media presence to stay in the game. However, many of them are struggling with the process and many are making the same mistakes. It isn’t just realtors who are challenged with their online marketing attempts. Businesses in general are encountering the same difficulties.

Continue reading “Mistakes Real Estate Professionals Make on Social Media”

 

5-Tips-To-use Hashtags

This is the symbol for a Hashtag #. Although Hashtags are used on other social platforms, they are a must for marketing on #Twitter. They were created by twitter to help users search, find and follow key words or topics. If you have a Twitter account and having been taking advantage of the power of the Hashtag then these tips should get you started.

Continue reading “5 Ways To Use #Hashtags in Twitter”